WordPress Template Website – Toronto VOIP Provider
The project involved WordPress templates customization, VOIP Automation platform onto the website and enabling payment (Credit card) gateways for the provisioning platform.
Group3 Corp. Online marketing experts first developed an online marketing strategy based on defined the target audience. Our experts also defined a branding and PR strategy over a one year period. With marketing strategy in hands, a WordPress template was chosen, per customer requirements, Website design and development team started their process, customizing the template, the code, widgets and setup the required plugins. Later, content and visual components with all the essential search engine optimization, were populated onto the website.
The next step was to integrate the VOIP provisioning platform onto the website and also to validate the website was PCI compliance, enabling the client to accept credit cards online.
Once this E-Commerce Website development was over, ad creatives were created- based on the color theme and target audience- and paid marketing campaigns were defined, budgeted and launched. The ads were published on Google, Bing, Yahoo, Facebook and linked-in- All with re-marketing integrated tags, following and chasing the visitors on other image based ad networks- allowing the client ads to be seen on website such as CNN, YouTube, CNet and many other content networks.